Master of self promotion, he's pretty much my idol and it's not just for the bodybuilding. The guy was an immigrant who spoke shitty english, became arguably the greatest bodybuilder of all time, graduated college, became a mega movie star, married a kennedy and then became governor. Shit what else can you accomplish other than go to the fucking moon??
One thing though, I read his book while jumping planes a year or so back and it was great until I got to the point where he talked about steroids. He dismissed it with a sentence saying something to effect of he tried it once but it was no more help than just getting a good tan. After that I couldn't finish the book, i didn't expect him to go in depth but come on Arnold....